In addition to the poster, we also produced a website with promotional information, and release information to advertise the film.
www.wix.com/eb12media2011/higher is the domain for our website.
We designed the website using the online website creator "wix.com". It enabled me to use plugins such as Flash to animate sidescrolling screenshots from the film and animate text on the website. This generally improved the website aesthetically, and thus, this would be appealing to prospective fans of the film.
On the homepage, we employed a dark, "gritty" colour scheme to reflect the mood and tone of the film, and to establish the film as a modern "britflick" crime thriller hybrid genre film. On the website, we have included the title of the film, the distribution companies, "Miramax" and "Handmade productions", aswell as a four star rating at the Cannes film festival. We included this as the Cannes film festival is a prestigous and respected reviewer of films, and the filmgoer visiting the website will be able to identify this and will thus be encouraged to watch the film.
www.wix.com/eb12media2011/higher is the domain for our website.
We designed the website using the online website creator "wix.com". It enabled me to use plugins such as Flash to animate sidescrolling screenshots from the film and animate text on the website. This generally improved the website aesthetically, and thus, this would be appealing to prospective fans of the film.
On the website we have included additional information of the film, in which we have been deliberatly vague as to the nature fo the film, providing the rhetorical question "what happens when you're forced to go against everything you believe in?", this is designed to appeal to the viewer by providing a vague hint of the premise of the film.
On the website, we also included the poster that we also produced, in order to make the poster accessible to the visitor of the website. The poster includes release information and further ratings and reviews by critics.
In addition, we also included a contact page, in which we implemented a contact form, so people could find out more information of the film. Also, we employed a Facebook "like" button, in which people were able to "like" the website, and thus, they would recieve further infomation of the film through Facebook, which is a useful tool to use as it is a very popular social networking website.
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